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New Twitter TV Ratings Quantify Social Reach

Social media has become today’s new “water cooler” in terms of conversations about TV programs and events. In addition to creating chatter and buzz among current TV viewers of a show, social media is also driving new viewers to programs.

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Posted in Facebook, Research, Social Media Strategy, TV Ratings, Twitter

How much do you know about digital topics?

Test your knowledge on digital topics and terms by taking Pew’s 10-question quiz. Then see how your answers compare with results of a nationally representative poll of 4,272 randomly selected U.S. adults, conducted June 3 to June 17, 2019, using Pew Research Center’s American Trends Panel. When you finish, you will be able to compare your score with other Americans who took the quiz and see the correct answer for each question.

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