The cost of streaming television shows and movies is rising. Over the past couple of weeks, Netflix has been increasing its subscription rates, and this past February there was lots of Facebook chatter about the email Netflix sent to customers…
The cost of streaming television shows and movies is rising. Over the past couple of weeks, Netflix has been increasing its subscription rates, and this past February there was lots of Facebook chatter about the email Netflix sent to customers…
Podcasts have been around for nearly two decades, but the format has come into its own over the last five years. A proliferation of shows, involvement from celebrity talent, investment from large companies like Spotify, and the spread of technologies…
Note: This is an article SJ Insights’ CEO Sheree Johnson wrote for KC Source Link several years ago and it seemed fitting to share it now as many businesses are retooling for a new normal and have limited resources to…
Throughout the year, the various Email Service Providers (ESPs) gather and examine the data from the millions of emails each send out from their customers. The Open, Click-Through, Bounce and Unsubscribe rates are computed, as are benchmarks by industry, day…
We all do it. We’re watching something on TV with our smartphone or tablet in hand. Call it dual-tasking or simultaneous usage: 45% of consumers watch TV while using digital devices “very often” or “always.” Only 12% “never” use both…