Blog Archives

100 Years of Living United

SJ Insights has been thrilled to plan and place the media for Kansas City’s biggest charity, United Way of Greater Kansas City for their year-long 100-year anniversary campaign. They are celebrating 100 years of funding good in the Kansas City

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Posted in Media Planning & Buying, Traditional Media

Majority of Pay-TV Subscribers Have No Plans to Cut the Cord

While the rise of streaming services has certainly taken the TV world by storm with the likes of Netflix, Amazon Prime, Hulu, Sling TV and more, the majority of consumers seem unwilling to give up on their Pay-TV subscription just

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Posted in Market Research, Streaming Video, Technology, Traditional Media, TV
2020 Projected Political Ad Spendidng

This past summer SJ Insights’ CEO Sheree Johnson, was invited to join the University of Kansas Advisory Board for its Master of Science in Integrated Marketing Communications program. Sheree was also appointed Vice President of Finance for the American Advertising Federation – Kansas City (AAF-KC).